Live-Ops & Player Growth

Sunburst Live-Ops Scale

Maximize player lifetime value and sustain long-term engagement. We combine data analytics, battle pass mechanics, seasonal content cycles, and community events to scale your live-service title efficiently.

Retention Engineering

Data-driven player funnel optimization, daily engagement loops, streak mechanics, and event calendars that keep players coming back.

Monetization Strategy

Balanced battle pass design, in-game shop economy modeling, cosmetic pricing structures, and non-intrusive monetization models built for sustainable revenue.

Community & Live Events

Seasonal content planning, Discord and social ecosystem growth, live ops telemetry, and player feedback loops to maintain long-term trust.

LIVE-SERVICE INFRASTRUCTURE

Data-Driven Player Lifecycle & Telemetry Management

Building a live-service title requires constant calibration of player churn points, economy sinks, and content cadence. Our live-ops specialists optimize your player lifecycle metrics to maximize ARPPU, D1/D7/D30 retention, and community health.

Telemetry & Churn Analytics: Tracking player progression bottlenecks, drop-off levels, and economy sinks using custom telemetry dashboards.

Battle Pass & Cosmetic Economy: Designing fair progression tiers, reward tracks, limited-time storefront items, and currency balancing.

A/B Testing & Dynamic Offers: Running dynamic store pricing experiments, personalized starter packs, and targeted retention offers.

Seasonal Roadmap Planning: Establishing sustainable 90-day update cycles, seasonal themes, battle pass resets, and patch note strategies.

Game Economy Balancing

Mathematical modeling of soft and hard currencies, crafting sinks, drop rates, and progression curves to prevent inflation.

In-Game Event Operations

Designing weekend double-XP boosts, limited-time game modes, holiday activations, and community goal challenges.

Win-Back & Reactivation

Re-engagement push notification strategies, returning player reward sequences, and email reactivation workflows.

BUDGET ESTIMATION

Live-Ops Management & Growth Pricing

Retainer packages depend on game active user volume (DAU/MAU), telemetry setup requirements, and event release frequency.

Live-Ops Package	Key Deliverables	Engagement Model	Estimated Budget
Economy & Retention Audit	Telemetry Setup, Churn Analysis, Economy Balancing Report, Store Optimization	One-Time Sprint (4 Weeks)	$9,500 – $18,000
Seasonal Battle Pass & Live Ops	Quarterly Roadmap, Battle Pass Tuning, In-Game Store Operations, Monthly Reports	Monthly Retainer	$6,500 – $12,000 / mo
Full LiveOps Scale & Growth Team	Dedicated LiveOps Manager, Analytics Lead, Economy Designer & Community Operations	Monthly Retainer	$14,000 – $28,000 / mo

WORKFLOW

Our 5-Stage Live-Ops Lifecycle

01. Telemetry & Funnel Setup: Integrating analytics SDKs, defining custom player action events, and setting up KPI dashboards.

02. Economy Architecture: Balancing currency faucet/sink loops, store pricing, reward curves, and battle pass progression.

03. Content Calendar Mapping: Scheduling 90-day seasonal drops, themed cosmetic releases, and weekend community events.

04. Execution & A/B Optimization: Deploying seasonal passes, testing store placement configurations, and tracking retention metrics.

05. Performance Evaluation: Analyzing cohort retention, ARPPU trends, churn points, and tuning the next season’s parameters.

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